Print
This is an example of print advert that was used to help promote GTA 5. There are three different billboards with the game on it; they all have a different picture of the main character in the game. This is a good idea as hundreds of people will go past and hopefully they’ll be persuaded to purchase the game. They used three main central pictures for all of them, the main title was also added and the release date is there for people to see therefore they are all key conventions. The colours that were used is a key convention as it represents the video game. “Memorable missions, amusing side objectives and an almost impossibly immersive world to explore, make for the best Grand Theft Auto since Vice City and San Andreas.” This review shows that GTA 5 have been improved since the other GTA in the past. “Clearly the best GTA game i have ever played. The world's large, massive and amazing. So many features to explore. The Online features makes the game even more amazing. Rockstar Games's best release ever. I appreciate all their hardwork in making a superb game like this Thank you Rockstar Games!” This is another review for the game and it is a positive one, this shows that it is a good game. “. . . GTA V has little room for women except to portray them as strippers, prostitutes, long-suffering wives, humorless girlfriends and goofy, new-age feminists we’re meant to laugh at.” That is a very bad review because it shows that the game isn’t really suitable for young children, but really they are the ones playing this games. If they learn these things from a young age then they are likely to try in and prostitution isn’t good.
GTA 5 is featured in this magazine front cover because they were trying to promote the game to their targeted audience, this is successful as they could read about the game and maybe even see good reviews. The central image they used is two men holding big guns. This implies that the game is something like that and if people see this they will want to play it.
Broadcast
GTA 5 did use a trailer to promote the game, to be honest it worked because when I saw it I was persuaded to buy the game. This is a very effective way to promote a game because all the young generation (which is their target audience) are always on YouTube watching something and by them putting a trailer on YouTube it is an easy and free way for everyone to see it. (http://www.youtube.com/watch?v=KUKNCpSiSMI&safe=active ) This is a link to one of the launch party for the game before it came out. This is a brilliant way to promote a game because they are discussing everything about the game and the viewers will see. They also play the game in the launch party, show game clips and this is making the viewers want to play as well.
E-Media
On the official page they put things like different competitions such as to win the game, to win a t-shirt and even hats. This makes people even more interested because if they saw the trailer and liked it they’ll be interested to join the competitions and obviously everyone isn’t going to win so they gain a lot of fans. On the website a smart thing they done before the game came out was added a countdown to when the game’s being released, this is showing people how long they have to gather money to buy the game. They have options to share their posts on Facebook, Twitter and YouTube, if anyone shares it all their friends will see and that it a great way to promote a game. GTA 5 does have a YouTube channel. On their channel they have uploaded a whole load of GTA 5 clips, but they have also uploaded other games they have made…This is a great promotion technique because anyone who have subscribed to them will see all their posts. This stuff helps promote the game because after seeing a game you might like it and want the game. Without this way of promotion they would have had to spend a lot of money promoted, but through YouTube they can also earn money promoting. The Facebook wall for this game has over 20 million likes. The company have used Twitter in many different ways for promotion for example getting celebs to post competitions and the game, the official page done this as well and they are gaining a lot more fans from this. They even use hash tags and this could turn into a trend and even more people on Twitter will see it and might be persuaded.
This is an example of print advert that was used to help promote GTA 5. There are three different billboards with the game on it; they all have a different picture of the main character in the game. This is a good idea as hundreds of people will go past and hopefully they’ll be persuaded to purchase the game. They used three main central pictures for all of them, the main title was also added and the release date is there for people to see therefore they are all key conventions. The colours that were used is a key convention as it represents the video game. “Memorable missions, amusing side objectives and an almost impossibly immersive world to explore, make for the best Grand Theft Auto since Vice City and San Andreas.” This review shows that GTA 5 have been improved since the other GTA in the past. “Clearly the best GTA game i have ever played. The world's large, massive and amazing. So many features to explore. The Online features makes the game even more amazing. Rockstar Games's best release ever. I appreciate all their hardwork in making a superb game like this Thank you Rockstar Games!” This is another review for the game and it is a positive one, this shows that it is a good game. “. . . GTA V has little room for women except to portray them as strippers, prostitutes, long-suffering wives, humorless girlfriends and goofy, new-age feminists we’re meant to laugh at.” That is a very bad review because it shows that the game isn’t really suitable for young children, but really they are the ones playing this games. If they learn these things from a young age then they are likely to try in and prostitution isn’t good.
Broadcast
GTA 5 did use a trailer to promote the game, to be honest it worked because when I saw it I was persuaded to buy the game. This is a very effective way to promote a game because all the young generation (which is their target audience) are always on YouTube watching something and by them putting a trailer on YouTube it is an easy and free way for everyone to see it. (http://www.youtube.com/watch?v=KUKNCpSiSMI&safe=active ) This is a link to one of the launch party for the game before it came out. This is a brilliant way to promote a game because they are discussing everything about the game and the viewers will see. They also play the game in the launch party, show game clips and this is making the viewers want to play as well. E-Media
On the official page they put things like different competitions such as to win the game, to win a t-shirt and even hats. This makes people even more interested because if they saw the trailer and liked it they’ll be interested to join the competitions and obviously everyone isn’t going to win so they gain a lot of fans. On the website a smart thing they done before the game came out was added a countdown to when the game’s being released, this is showing people how long they have to gather money to buy the game. They have options to share their posts on Facebook, Twitter and YouTube, if anyone shares it all their friends will see and that it a great way to promote a game. GTA 5 does have a YouTube channel. On their channel they have uploaded a whole load of GTA 5 clips, but they have also uploaded other games they have made…This is a great promotion technique because anyone who have subscribed to them will see all their posts. This stuff helps promote the game because after seeing a game you might like it and want the game. Without this way of promotion they would have had to spend a lot of money promoted, but through YouTube they can also earn money promoting. The Facebook wall for this game has over 20 million likes. The company have used Twitter in many different ways for promotion for example getting celebs to post competitions and the game, the official page done this as well and they are gaining a lot more fans from this. They even use hash tags and this could turn into a trend and even more people on Twitter will see it and might be persuaded.
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